A pal of ours decided to rebrand her 6 year old marketing business and reached out to Pixels for some inspiration and a logo design. She is a brander, copywriter, strategist, blogger and calls us “family.” We love her too. We were her first clients and go way back, so the “heck yeah, we’ll take a crack at it” came fast and furious.
Ryan worked to understand the original brand and what she wanted and because they’d worked together in the past, some of it was easy and some of it was a game of Getting to Know You. She loves Mad Men, the way embossing creates a sense of “appearance out of nowhere”, Art Deco, a variety of movie production house logos, and Pre-Raphaelite painters. NO problem.
She has been using orange and blue and loves that combo, so Ryan worked on tweaking those. The Focus Features intro is a favorite as well, so that was taken into consideration.
There will be more to come as she puts her new brand in motion, orders business cards, re-releases her website and further animates the dynamic gif that Ryan created by adding sound. Stay tuned for that. She has asked that we withhold the gif for now, but did share her feedback about the process.
Ryan did exactly what I try to do with my clients: he listened. He sifted through a mountain of disparate thoughts and idiotic spasms/requests and gave me something way better than I imagined.
I’m beyond thrilled.
It pays off to have such talented friends.
That’s enough for us!
If you have a branding or graphic design conundrum, project or need, we hope you’ll contact us.
We love graphic design, architectural photography and commercial photography whether logo design, brochure design, head shot photos, architectural photography or product shots. At Pixels On Paper we pride ourselves in listening to a broad range of clients and customizing our photography and graphic design services to meet each individual request. Our skills, styles, and visions come together to be a permanent record that either reflects an identity or delivers a message that speaks to thousands. We would be honored to meet with you, learn about you and your business needs. Email us at mail@pixelsonpaper.net or call 336.990.0080 to learn more, receive a quote or to let us know how we can put our skills to work for you.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License
All photos are ©2020 Pixels On Paper. Do not copy, crop, or remove watermark.
Its’s a new year, and a new decade and businesses, like people, are looking for a refresh, an upgrade and some for a complete re-do to their brand identity.
Not all we do at Pixels is photography, as many of you know. Ryan has been a graphic designer and logo developer for coming on 2 decades. He has worked with existing brands to update their look and feel, and helped develop and create brand new custom visual marks for new businesses, important causes, organizations and special events.
At least two things need to happen for successful branding or the execution of a graphic design project:
The first is understanding the business (or event, organization, enterprise). Who are they?
What people do they hope to attract and what do those people care about? You want to pull your target audience in your direction and this means understanding who the targets are.
Ryan does this when he sits down with each and every new or existing client. He not only has the skill, but the intuition. He can help your business uncover goals, targets, obstacles, competitors and trends, and all of these are on the table with branding, rebranding or creating a new graphic design project.
Secondly, you will also need a graphic designer who understands the principles of color, form, the visual arts, how consumers “see” what is in the marketplace, and how to message about the brand visually.
If 2020 is the year to rebrand, redo business cards, create campaign materials, we hope you’ll reach out. Even if you’re just starting to think about it, now is the time to begin.
If you’re a new business, a start-up or relatively new entrepreneur just trying to put your identity out there with a visual vocabulary, please reach out. We can walk you through the steps and create something that will serve you and your goals.
If you want to learn more about our graphic design and branding work, please check out these projects. We’d love to work with you.
We love graphic design and commercial photography whether logo design, brochure design, head shot photos, architectural photography or product shots. At Pixels On Paper we pride ourselves in listening to a broad range of clients and customizing our photography and graphic design services to meet each individual request. Our skills, styles, and visions come together to be a permanent record that either reflects an identity or delivers a message that speaks to thousands. We would be honored to meet with you, learn about you and your business needs. Email us at mail@pixelsonpaper.net or call 336.990.0080 to learn more, receive a quote or to let us know how we can put our skills to work for you.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License
All photos are ©2018 Pixels On Paper. Do not copy, crop, or remove watermark.
We love referrals. If you own your own business, you get it. There’s a thrill and a sense of appreciation that comes with each one. Like repeat and lifelong clients, referrals are a big part of our business and it’s as true with graphic design as it is with photography.
We were recently contacted by Amy Blair of Blair Properties and Jeff Canter of JK Canter Builder after one of their investors – familiar with Pixels’ work – pointed them in our direction. They needed a flier and tri-fold brochure for an open house event and we were happy to oblige with a fresh design.
We love family portraits whether they are set in the studio, the great outdoors, a specific location like the mountains or high country, or on our property in our outdoor portrait garden. Pixels on Paper photographs, engagements and weddings, brides, and special events and portraits of all kinds in our Wilkesboro, NC studio. We would be honored to meet with you, learn about you and your family and be a part of taking special portraits that will become, we hope, family heirlooms.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License
All photos are ©2018 Pixels On Paper. Do not copy, crop, or remove watermark.
For those of you who are friends, fans and followers (thank you! we love you too!!), you already know that part of our business is graphic design. When we started Pixels, we knew that photography would be the focus (har har), but the graphic design side has been an important and growing piece. Ryan has been a full time professional in marketing, promotions and graphic design for over 15 years and he’s growing Pixels’ graphic design side by working with both entrepreneurs and legendary brands.
Here are a few of Pixels’ favorite projects.
If you are a start-up, a brand in need of a new look, a business in search of a way to display your latest promotional campaign, are ready to reboot your business/event/cause or other promotional image, get in touch. We’d be honored to help you by creating or facilitating a creative pivot.
A sampling of graphic design work and more info is here and you can also check out the full monty for Colt’s Hearts, Fionix, Bridal Traditions, Byrd’s and Bees, New Appalachia and Historic Lance Brand for CPCC.
We love family portraits whether they are set in the studio, the great outdoors, a specific location like the mountains or high country, or on our property in our outdoor portrait garden. Pixels on Paper photographs, engagements and weddings, brides, and special events and portraits of all kinds in our Wilkesboro, NC studio. We would be honored to meet with you, learn about you and your family and be a part of taking special portraits that will become, we hope, family heirlooms.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License
All photos are ©2018 Pixels On Paper. Do not copy, crop, or remove watermark.
In the news, especially the science and environmental columns and journals for the past decade, we’ve all been learning about how our bee populations nationally are in danger and decline. If you didn’t care – or know before – you probably do now. The health of bee colonies is a significant sign of how our environment overall is doing and bees are part of a process that ultimately touches how we humans live and survive.
It’s big. That’s the macro. The micro? Most of us grew up eating honey and don’t you love eating local honey on a biscuit? …. Or take a spoonful of local honey to help with allergies? I digress.
These clients – Sherry and her husband Allen of Byrd’s and Bees Farm – reached out to us last fall to have a logo created for their business: a family-run local bee farm that sells both honey and “nucs.” These guys had a fairly specific idea for the logo mark. We talked on the phone about what they were thinking, and we took those ideas and developed options. They had a drawing that I mimicked closely that was very light and airy with more pastels as a color palette. The second option we presented was reminiscent of the vintage seed packets and the third option was a very modern, clean line, simplified honeycomb option.
Here are the 3 options we presented:
Sherry’s response to the initial designs: “Okay so I’ve been waiting on this all day!!! They are all so beautiful but by far mine and Allen’s favorite is Option 2! I am so in love with that style! The colors are beautiful and the style is perfect. I love that heart apostrophe…makes MY heart smile.”
After some tweaks we ended up with this design.
They were thrilled! Huzzah!! : “I’m so happy (giddy even) with this logo! Thank you so much!!! I love it!”
If you’ve never hired us for graphic design work, here’s a little info to tuck away. Our process is one we use that has served us well over the years. We typically listen to the client’s ideas and show them 3 options to start. Those usually follow the “rule” of show one that’s right on par with their ideas, fleshing out the detail and covering the base. The second option deviates slightly from that original client idea to add a few extra little touches that may enhance their ideas. The third option Ryan calls “the wild card.” It’s a design that’s just out of box altogether, and its mainly there to show ideas they may not have even considered.
Once a design is approved, we can also design business cards, stationary packages, brochures, powerpoint slide decks and a whole lot more.
This couple is working on their overall brand and business and when we have more to share with you, we look forward to it!
We love family portraits whether they are set in the studio, the great outdoors, a specific location like the mountains or high country, or on our property in our outdoor portrait garden. Pixels on Paper photographs, engagements and weddings, brides, and special events and portraits of all kinds in our Wilkesboro, NC studio. We would be honored to meet with you, learn about you and your family and be a part of taking special portraits that will become, we hope, family heirlooms.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License
All photos are ©2018 Pixels On Paper. Do not copy, crop, or remove watermark.