Posts Tagged: graphics and layout
Graphic Design with Pixels on Paper
Its’s a new year, and a new decade and businesses, like people, are looking for a refresh, an upgrade and some for a complete re-do to their brand identity.
Not all we do at Pixels is photography, as many of you know. Ryan has been a graphic designer and logo developer for coming on 2 decades. He has worked with existing brands to update their look and feel, and helped develop and create brand new custom visual marks for new businesses, important causes, organizations and special events.
At least two things need to happen for successful branding or the execution of a graphic design project:
The first is understanding the business (or event, organization, enterprise). Who are they?
What people do they hope to attract and what do those people care about? You want to pull your target audience in your direction and this means understanding who the targets are.
Ryan does this when he sits down with each and every new or existing client. He not only has the skill, but the intuition. He can help your business uncover goals, targets, obstacles, competitors and trends, and all of these are on the table with branding, rebranding or creating a new graphic design project.
Secondly, you will also need a graphic designer who understands the principles of color, form, the visual arts, how consumers “see” what is in the marketplace, and how to message about the brand visually.
If 2020 is the year to rebrand, redo business cards, create campaign materials, we hope you’ll reach out. Even if you’re just starting to think about it, now is the time to begin.
If you’re a new business, a start-up or relatively new entrepreneur just trying to put your identity out there with a visual vocabulary, please reach out. We can walk you through the steps and create something that will serve you and your goals.
If you want to learn more about our graphic design and branding work, please check out these projects. We’d love to work with you.
We love graphic design and commercial photography whether logo design, brochure design, head shot photos, architectural photography or product shots. At Pixels On Paper we pride ourselves in listening to a broad range of clients and customizing our photography and graphic design services to meet each individual request. Our skills, styles, and visions come together to be a permanent record that either reflects an identity or delivers a message that speaks to thousands. We would be honored to meet with you, learn about you and your business needs. Email us at mail@pixelsonpaper.net or call 336.990.0080 to learn more, receive a quote or to let us know how we can put our skills to work for you.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License
All photos are ©2018 Pixels On Paper. Do not copy, crop, or remove watermark.
Graphic Design Project for Peak Performance
Pixels recently created a logo for Peak Performance Heating & Air and we must say, the clients love it and we do too. My partner in life, business, child-rearing, house maintenance, travel, gardening and love, Ryan, is pretty good at this whole branding, logo and graphic design thing.
Our pal Trista, who we know from the wedding industry in Wilkes, contacted us about doing a logo for her aunt and uncle’s business, Peak Performance. It was time for an update to their existing business and they were looking for something new to put on business cards and employee uniforms. As they work on their website, these would be a part of things to come, and we were happy to help.
Ryan:“Trista acted as the go-between for them and sent us a few ideas she had gathered. With the directions, we set off into design land looking at ideas from each of the inspiration pieces sent. The owners love to hike, so mountains were essential to the logo and were, of course, a nod to the name.”
The first round yeilded exactly the kind of feedback we want to hear:
“OMG!!!! These are amazing.” But we also love the iterative revision process and collaboration that gets us over the finish line to happy campers. There were tweaks, we played with fonts, more of a neon color palette and options for the mountains. The owners mentioned wanting to possibly order brighter neon orange shirts for the techs, so Ryan adapted designs and provided options.
The magic came with that second round and then Ryan created a style guide, delivered the logos for use across their promotional needs and then to their web designer.
A few weeks after the final files were delivered, Trista sent us a message with the photos of how the logo was being used on the company trucks, and we cannot express how cool it is to see the finished product in use like that.
If you’re thinking about a rebrand, need a logo, just want to understand what goes into working with us on projects like this, we hope you’ll be in touch. A business card to car wraps, it’s all about being cohesive and disciplined and Pixels can help your brand achieve this!
We love graphic design and commercial photography whether logo design, brochure design, head shot photos, architectural photography or product shots. At Pixels On Paper we pride ourselves in listening to a broad range of clients and customizing our photography and graphic design services to meet each individual request. Our skills, styles, and visions come together to be a permanent record that either reflects an identity or delivers a message that speaks to thousands. We would be honored to meet with you, learn about you and your business needs. Email us at mail@pixelsonpaper.net or call 336.990.0080 to learn more, receive a quote or to let us know how we can put our skills to work for you.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License
All photos are ©2018 Pixels On Paper. Do not copy, crop, or remove watermark.
Graphic Design – AcuCare Clinic 10th Anniversary
Shining Hope Farms is a nonprofit enabling children and adults with disabilities to achieve functional goals through the use of equine-assisted activities and hippotherapy (horse-assisted therapies). It serves clients from our surrounding counties, including Lincoln, Gaston, Catawba and Mecklenburg.
Flier promoting the anniversary giveback project
“I’m incredibly thankful our patients have trusted their health to us for a decade. We want to show our gratitude by giving back to a nonprofit that’s serving our local community,” says AcuCare Clinic owner Abe Rummage. “The clinic has donated to Shining Hope Farms for several years, butmy wife and I are now personally able to see how the organization helps adults and children with disabilities because our oldest son Brodie, who has Down syndrome, is now receiving occupational therapy services on horseback at the Mt. Holly location.”
Social Media post
Constant Contact email marketing header
“Big Check” presentation to the staff at Shining Hope Farms
At the end of the promotion, we were asked to create the “big check” for the presentation to the farm. Is there anything better than a big check? No. The answer is no.
Abe Rummage: “It was exciting to see what they were able to come up with from just a conversation and a little background on the event. All of the pieces were exactly what we needed to allow us to promote the anniversary and help Shining Hope Farms.”
We love family portraits whether they are set in the studio, the great outdoors, a specific location like the mountains or high country, or on our property in our outdoor portrait garden. Pixels on Paper photographs, engagements and weddings, brides, and special events and portraits of all kinds in our Wilkesboro, NC studio. We would be honored to meet with you, learn about you and your family and be a part of taking special portraits that will become, we hope, family heirlooms.
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivs 3.0 United States License
All photos are ©2018 Pixels On Paper. Do not copy, crop, or remove watermark.